Tuesday, March 22, 2011

Sales Tip 121: “Testimonials – How to Get Them and Use Them"

• Ask

• Say “thank you” for their testimonial and let them know how much it means to you.

• Community Surveys – send out your own

• Extraordinary customer service – give it

• Make copies of your surveys and have them available for prospects to check out

• Make a Community Fact book about your community and put testimonials in the book

• Leave Community Books out – Leave them in places in model other than in Sales Office for customers to peruse

• If you plan a community event, invite happy homeowners to attend… watch them talk up the neighborhood! Introduce neighbors to each other to create a sense of community

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